Science Project’s FW24 collection, titled Identity, explores the brand’s journey of self-discovery and redefinition. Each piece in the collection reflects a phase in the search for authenticity, balancing minimalism with experimental design elements. By playing with textures, layers, and unexpected details, the brand captures the raw, unfiltered aspects of personal and creative identity. Identity presents a mix of structured silhouettes and softer, flowing forms, symbolizing the tension between external image and inner essence. The collection’s muted yet bold color palette further represents this duality, mirroring the contrasts in identity. Ultimately, Science Project’s new collection is both a reflection and an invitation, encouraging wearers to embrace their unique journeys toward self-expression.